This is the second post of a mini-series on how to make money blogging.
There are only two posts.
Let’s review what we’ve already talked about in case you missed the first one (which you can read here).
1. Blogging is hard work.
2. You can make money (that’s the best part of the entire article). Yes. Yes, you can.
3. All clicks on ads are not created equal.
4. Working with brands involves networking and relationships.
5. Keep pushing your snowball.
All caught up? Oh, good.
Let’s talk more about making money. 🙂
There are five major revenue streams for making money blogging.
1. Ad networks and DFP (totally tied to the amount of page views you have on your blog).
2. Brand partnerships and working with companies (slightly tied to page views on your blog).
And this is the part where you might be getting discouraged. You might take a sip of coffee and roll your eyes and me and tell me that you are just starting out on the road to blogging and you are a little overwhelmed and the page views aren’t showing up and you might say something like this…..
I know, right?
I said that so many times when I started my blog, too.
Don’t lose heart.
You got this.
There are other ways to make money before your page views catch up to your dreams.
Like Revenue Stream Number 3.
3. Revenue stream number 3: Selling your own ads
The first thing I did when decided to monetize my blog was sell my own ads on my side bar.
I set my rates for an ad for one month and an ad for three months and came up with ad sizes for the sidebar of my blog. I put all this information on an advertise button on the blog. Then I sent out pitch letters to advertisers–small businesses like etsy shops and smaller shops that I had seen advertise on other blogs. I made sure it the shops and products were a good fit for the blog and were products I could get behind. Several companies that I pitched were things I had already purchased for my home. In the pitch letter I told them how I could promote their product on my blog and social media and added up all my reach and sent it to them.
I sent out six.
Guess how many said yes?
I know, right. I wish you could have seen the cartwheels in my kitchen.
I worked so hard to promote those products. I told my readers and my friends and my friends of friends and promoted and promoted and promoted (which was easy because I believed in the products).
And it worked.
Readers loved the products as much as I did and the advertisers re-booked for additional months and told their friends and before I knew it, I had a sidebar full of ads.
And slowly the blog started to pay for itself (and pay for a few craft supplies, too).
4. Revenue stream number 4: Affiliates
Have you ever had a teacher that was trying to teach you about something and you thought to yourself that they might need to study up on the subject a little more?
That’s me with affiliates.
I know about them.
I know they work. I have dozens of friends who are bloggers who could sail around the world twice with all the amazing income they make from adding affiliates to their blogs.
I made $59.09 last year.
That’s enough to go to Red Lobster for dinner.
However, I add affiliates here because they are a revenue stream. People use affiliates all the time super successfully. If you are interested in affiliates, I would recommend signing up to be an Amazon Affiliate or partner with Reward Style. Both have amazing programs and to use them, you simply recommend products you use and link to the products using an affiliate link (be sure and disclose you are using affiliate links).
Revenue stream number 5: Monetizing your knowledge
This revenue stream is about using your blog as a platform to educate, inform and demonstrate an idea, a product, a DIY or some skill that you are an expert at.
For example, I know blogging. I love blogging. Truly. So I started sharing my knowledge and helping other people discover the amazing that could help them to grow their blogs.
And I monetized it with blog consulting.
You might be an expert in decorating cakes or making jewelry or building things or faux finishes or turning trash into treasure.
Why not monetize that skill?
Write an e-book and sell it. Make a product and sell it online. Partner with a local business to demonstrate that skill to their customers. Teach a class on a website like Skillshare.
Your blog then becomes the platform to help you promote yourself.
That was a lot.
It’s a lot to take in and a lot to think about and a lot to digest. Just know I’m an e-mail away if you have any questions.
I’ll leave you with this.
The key to making money from your blog is to be persistent, to persevere, to work on improving your skills, to reach for opportunities and to be consistent….
….and to be true to who you are.
There’s only one you.
You have a voice. You have a purpose. You have heart and courage and talent and a unique perspective and a story to tell.
And you got this.
Here’s to being a rock star and to taking on the world….
….one blog post at a time. 🙂
PS You can see the first part of this mini-mini series here.
PPS Once a year, I host an Inspire Workshop where you sit at my dining room table and we TALK ALL THINGS MONEY AND HOW TO MAKE IT.
See when the next workshop is here.
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